Reality shows about selling homes tend to focus on improving the homes. If pricing the home is mentioned, it is usually in passing. This leaves the impression that pricing the home is not as important, but it is. If your home is priced incorrectly, potential buyers could be scared away. To help you avoid this, here is what you need to know.

What Can Impact Your Pricing?

There are several factors you need to consider when pricing your home. While some of the factors are out of your control, others are. For instance, if your neighbors have a terribly junky yard, it can impact the willingness of others to pay your asking price.

You might not have much control over your neighbors, but can control the pictures that are used with your listing. Pictures that are poorly done can reflect badly on your property. Since many buyers begin their searches by making a list of homes they want to tour from images they see online, your home's pricing could seem excessive if your home looks bad online.

Other factors that could influence the price of your home is the location, recent sales in your area, and structural issues. Even your floor plan could impact just how willing buyers are to pay the asking price.

What Can You Do?

If you have set your asking price and are not drawing in buyers, there is a chance that one of the factors is impacting how willing buyers are to pay your price. One of the first steps you should take is to talk to your real estate agent. He or she can help with assessing the recent sales and your home's location.

After assessing your home, the agent can determine if you have priced the home too high. If so, you might have to lower the price. Lowering the price does not mean there is not a chance your home will sell for the asking price. What it can mean is that you might be able to attract more buyers to tour the home and possibly get some offers.

You also should look at the listing photos used for your home. If the photos are not well-lit and show your home as bright, airy, and clean, you need to take more. Consider hiring a professional photographer to get the best results.

Your real estate agent can help with deciding what else you can do to justify the price you are asking for and help with deciding how much lower you need to bring your price.